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Study On The Management Mode In Wuhan City Hall Road, Entrepreneurial Perspective Greetree Taekwondo Club As An Example

Posted on:2016-11-25Degree:MasterType:Thesis
Country:ChinaCandidate:S TianFull Text:PDF
GTID:2297330464459397Subject:Physical Education and Training
Abstract/Summary:PDF Full Text Request
This paper takes the Taekwondo Club, taekwondo club management mode of operation mode as the breakthrough point, methods of management and operation mode of Taekwondo Club for investigation and analysis, and provide a theoretical basis for the entrepreneurial Taekwondo Club, and provides the theory to practice in the business of Taekwondo club. This study used the method of literature, interview, questionnaire, logic analysis methods, and statistical methods. In Wuhan City Evergreen Taekwondo Club for case study, a questionnaire survey was conducted on the 5 branch, through the venue area analysis, analysis, training equipment configuration training environment analysis, and Wuhan City Evergreen Taekwondo Club branch profitability, the basic situation analysis. In the operation and management mode according to the Wuhan City Evergreen Taekwondo Club internal organization, staff configuration analysis, coaches management, curriculum arrangement and upgrade price charged by the analysis of the situation. The membership management mode of Wuhan City Evergreen Taekwondo Club student basic situation investigation, taekwondo club students age level, students, students participate in the gender composition of Taekwondo training analysis of influence factor, student satisfaction surveys, student management processes and other aspects of mathematical statistics and analysis. Analysis of Wuhan City Evergreen Taekwondo Club products and characteristics of curriculum development, price marketing analysis, marketing channel in the marketing mode. Draw the Wuhan City Evergreen Taekwondo Club, there is a place worth learning in teaching level, quality of service. In the service projects, provided with the market demand characteristics of the project and characteristics of curriculum. In addition, according to the different levels of consumption, respectively, setting the base class, the elite class, class, class leader disciple, worthy of the early start of the Taekwondo Club in service learning project settings. But because of its for coaches management, lack of scientific and reasonable system, resulting in a large number of outstanding coaches loss. In the pay system, welfare system has many deficiencies, the enthusiasm of the staff work is not fully mobilize. Chain operation has obvious tendency in general center zone, investment and construction of the neglect of other branch, the branch leading to the slow development of. In advertising Wuhan City Evergreen Taekwondo Club is a traditional handbill distribution, referrals, door-to-door customers Advisory propaganda way, in the advertising media, newspapers and magazines, network marketing lack. In this paper, combined with the existence of Wuhan City Evergreen Taekwondo Club advantage, analyzes its existing problems, in Taekwondo Club venture proposal should pay attention to the rationality of science of management and operation pattern, considering the internal and external environment, external environment, strengthen entrepreneurial Taekwondo club competition, in order to better based on the rapid development of Taekwondo market.
Keywords/Search Tags:Taekwondo Club, management pattern, operation mode
PDF Full Text Request
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