The Influence Of The Online Public Opinion To College Students’ Ideology And The Coping Strategies

Research on the the influence of online public opinion on college students’ ideology can enrich our country’s theory of ideological and political education, it is conducive to the development of the network of Ideological and Political Education, it is conducive to the work on ideological and political education of College Students. At the same time, the research on the influence of online public opinion on college students’ ideology is conducive to the network of public opinion and control work, and it is conducive to building a harmonious network environment, to facilitate the building of socialist spiritual civilization..This paper is based on the research of online public opinion both domestic and abroad, first of all, analysis the definition, characteristics, formation and development process of the online public opinion. Then, design a online questionnaire survey, combined with the typical network events of public opinion and survey results, then analyzes the current situation of the development of college students’ network public opinion of our country. The result tells that college students at present stage have active participation in a weibo hot topic in our country, they are easily to believe the information from Renren, they are also active in the campus BBS sites, love the way of KUSO to express their views and fun way. At the same time, this paper discusses the online public opinion on college students’ political view, values, the specific impact of moral values. Finally, in view of the online public opinion’s negative impact on college students’ ideological concept, put forward specific strategies to cope with the situation, that should from strengthen government management, and improve the network public opinion regulation, strengthen the guidance of public opinion on the campus network, to build a harmonious campus culture, strengthen the construction of social atmosphere, to create a good moral environment and strengthen the sense of responsibility of students, put forward to guide before supervise to solve the problem.This paper creatively stressed that the network public opinion can make college students’ to learning political theory knowledge by themselves, the government in the regulation of the network public opinion should be lawful, reasonable, moderate, legal and supervision according to law. At the same time, through the analysis of college students’ Internet behavior, we should have a rational view at the college students’ KUSO Internet behavior in our country. In addition, this paper put forward that the online public opinion generated by "cyber manhunt" play a moral restraint effect on College Students.