Higher Vocational Marketing Professional Group Ttraining Base ProjectPost Evaluation Research And Improvement

At present our country’s higher vocational education is in a high-speed development period, the healthy development of the practice teaching to become an integral part of applied talents training in higher vocational education teaching links, and the most basic material guarantee in practice teaching link and rely on is the practice base. Therefore, to develop higher vocational education in our country, the construction of practice base becomes the important way for the further development of the higher vocational colleges, by the people, goods, the restriction of various factors, Construction of practice training bases is brought to the attention of the major in higher vocational colleges, Efforts in many higher vocational colleges under the impetus of the various factors and enterprise cooperation established between ail kinds of training base. However, the role of these training bases in practical teaching and the existing problems are also the problems which must be paid attention to in the further development of higher vocational colleges.In higher vocational colleges at home and abroad are summarized in this paper on the basis of teaching practice base construction and development by using the method of project post-evaluation to practice base construction and development in higher vocational colleges from the work after the evaluation of construction project, construction project post-evaluation and sustainability of construction project post-evaluation is used to evaluate three dimensions. In the study, select JXWYWM college marketing professional group of practice base construction project as the object, using the method of project post-evaluation for higher vocational college practice base construction project from the project, through after, after the project evaluation and project sustainability evaluation three aspects carries on the analysis and evaluation, Higher vocational colleges find university-enterprise cooperation in the construction and development of practical training base of the deficiencies and defects, and the construction of practice training base in higher vocational colleges and development problems put forward the corresponding improvement countermeasures.Finally, this article for more good development training base in higher vocational colleges put forward the corresponding safeguard measures, hope in the further development of higher vocational college practice base project can be implemented step by step.