A Research Of Aesthetic Taste And Domestic Children’s Picture Books Editing And Publishing

Children’s picture books edited closely connected with children’s aesthetic taste.On the one hand,children’s picture books as children’s growth stage of early exposure to books,plays an important role on the formation and development of children’s aesthetic interes;On the other hand,children’s aesthetic taste and directly affects and restricts the children’s picture books editing and publication.In recent years, along with the introduction and foreign classic children’s picture books good promotion of early childhood reading,China set off a burst of original children’s picture book publishing boom,Also made a certain progress.However,compared with the introduction of the foreign children’s picture books, the original children’s picture books both in content or form still exist in a certain gap, the most fundamental reason is the lack of children’s aesthetic taste.Under this background, I think it is very necessary to study the aesthetic taste and the children of the editing and publishing.This paper is divided into four chapters:The first chapter is an overview of the children’s aesthetic taste, mainly expounds the phenomenon of children’saesthetic taste and psychological. The second chapter is based on the related survey data and the Publishing staff interview,analyzes the currently part of the domestic children’s picture books editor published the existing problems. such as the introduction and the original proportion imbalance, The structure of the subject matter is not reasonable, weak awareness of child standard consciousness, At the same time,pointed out the importance of aesthetic interest in the publishing of children’s book editor. The third chapter is aimed at the domestic part of children’s picture books, editing and publishing problems, The past ten years, foreign selling children as an example, From books topics planning, graphic design and marketing channels to three aspects of the proposed children’s picture books into the aesthetic taste of the strategy.In addition, in order to promote the sustainable development of the original domestic children’s picture books edited and published, In the fourth chapter discusses the three development ideas,That is coordinating the relationship between the original and the introduction of children’s picture books, establishing talent incentive mechanism and improve the professional quality of personnel.