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Research On Managerial Communication Problems Of GH Company

Posted on:2016-02-23Degree:MasterType:Thesis
Country:ChinaCandidate:G X BianFull Text:PDF
GTID:2309330461498617Subject:Business administration
Abstract/Summary:PDF Full Text Request
With the rapid development of the knowledge economy, more and more managers realize the importance of managerial communication. The effective operation of managerial communication is not only beneficial to improve the interpersonal relationship between colleagues, but also help to realization of corporate strategy, and improve the competitiveness of enterprises. Although most managers recognize the importance of managerial communication, but in the practical work, they can’t good deal with the enterprise’s managerial communication problems. Therefore the study of managerial communication problem has theory and practice double meanings.To begin with, through introduces the status of managerial communication research at domestic and abroad, we roughly understand the development of managerial communication, and definite of the basic theory of managerial communication. The exploration of research into managerial communication’s theory and practice, especially the study of managerial communication process theory is helpful to the research work of management communication.Next, we analyze the main communication barriers of enterprise in our country; such as the barriers include no long-term managerial communication strategic, communication channels are not sufficient, no managerial communication organization and its process lack of system. From the perspective of organization and managers we analyze the causes of the barriers, for example the reason comes from communication personnel own, the communication channel is not smooth, the organizational structure is not reasonable, the communication atmosphere is not harmonious, and put forward some corresponding countermeasures for the purpose to improve the efficiency of communication.Finally, the study takes GH Company as a case and introduces the basic situation of the company. By way of questionnaire survey we analyses the current situation of the company’s managerial communication and found out its shortcomings. It includes the difference between levels of knowledge of communicators, the employees lack the necessary communication skills, the process of managerial communication is lack of system, and its lack of formal communication, but informal communication too much, and the lack of feedback mechanisms caused the lack of two-way communication. Analysis of the causes of disorder of managerial communication, such as managers have not sufficiently recognized the importance of management communication, lack of management training, communication channels are not rich, lack of managerial communication mechanism, or no other departments at part-time responsible for the managerial communication affairs. According to the process theory of managerial communication we put forward some countermeasures for GH Company to overcome communication barriers. It includes improve managers’ communication skills and improve communication environment and communication channels, establish communication feedback mechanism.In the process of demonstration, this paper mainly adopts the literature research method, investigation method, observation method and case study method. Using the latest and advanced management communication data proving problems follow the development trend of the times. With the rigorous research, we finally made some personal views on. In the process of case analysis is mainly used the questionnaire method, to a certain extent proves that management communication problems of enterprises in our country, and then explain the meaning of this research. The research work of managerial communication is not very perfect, our research process combines with the enterprises, not only enriches the knowledge theory of managerial communication, and improves its the practice knowledge.
Keywords/Search Tags:managerial communication, communication channel, communication barrier, countermeasure
PDF Full Text Request
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