Analysis Of The Thought Of Jean Baudrillard’s Symbol Consumption

As a famous contemporary thinkers, philosophers and sociologists,Jean Baudrillard have wroten a series of work criticizing the Contemporary Capitalism,which makes him be the famous scholar of world influence.Jean Baudrillard have dissected and animadverted the phenomenon of consumption alienation from the perspective of symbol in the Contemporary Capitalism society,which developed a new style,shaping the thoughts of symbol consumption.The profundity and criticism of his theory led to an upsurge in the research of consumer society. Based on Jean Baudrillard’s thoughts of symbol consumption, in the introduction to Jean Baudrillard’s life and works on the basis of the theory, the text attempts to expound the origin of the symbol consumption theory and the formation process of the material consumption, further to the inner logic of symbol consumption, most of his thoughts of symbol consumption of objective evaluation, and interpretation the theory for now-consumer culture consumption has undergone profound changes in the spread of Chinese theoretical guidance and reference.In addition to the introduction, this paper expounds from three parts:The first part:Introduces Jean Baudrillard’s life and the theory origin of the symbol consumption thought of formation.This part discusses the Saussure’s Semiotics,study on the method of Roland Bart’s Semiotics,Lefebvre’s critical theory of everyday life,the critical theory of society Debord’s landscape.In order to explain the historical background that Baudrillard thought and the theoretical origin of symbol.The second part:This paper expounds the main contents of Jean Baudrillard’s thoughts of symbol consumption.This part mainly discusses the formation of symbol consumption theory and its criticism.The third part:Talking about the dialectical evaluation of the Jean Baudrillard symbol consumption theory.We should both pay attention to Jean Baudrillard’s beneficial exploration to the research of symbol consumption theory, and take notice of Jean Baudrillard’s defects and shortcomings of symbol consumption theory.At the same time,We have to take its essence, for our own use.