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The Research Of Software Outsourcing Business Development In H Company

Posted on:2015-09-29Degree:MasterType:Thesis
Country:ChinaCandidate:S S PanFull Text:PDF
GTID:2309330467458999Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Recently, Chinese software industry got a great expanding share in both theJapanese and America market. And software outsourcing is the new growth point ofthe economic development. But, what matters most as to chinese software outsourcingcorporation is how to improve software outsourcing corporation in foreign markets.The software outsourcing corporation that want to maintain in the internationaldivision of labor in the upper advantage need a long-term effective development planwhich can put into practice. If H company does as we said, it can gain a foothold inthe international software outsourcing.We choose H Company as the research object. Firstly, we expound thebackground of the topic, the purpose, the research at home and abroad and the reseachmethod. Then, introducing the concept, the purpose, and the classification of softwareoutsourcing. Then based on the analysis of present condition of software outsourcingof H company, we analyzed the problem and cause of the H company in thedevelopment of software outsourcing, and found that H company in the softwareoutsourcing business faced with problems of weak orders, profit decline andinter-disciplinary talent shortage, then we analyzed the external environment frommacro environment, industry competition environment and the main competitors, wealso used SWOT analysis method to analysis the advantages and disadvantages of Hcompany. In order to improve the business of H company software outsourcing, weput forward some software outsourcing business development strategy guidingideology to H company, including the diversification strategy, enhanced strategy andinnovative strategy, and give the specific implementation in the future, includingextending industrial chain, promoting further development, expanding the scale ofenterprise, diversifying the development path of innovation, transformation profitpattern, improving the company’s hardware and software facilities to attract talent,developing talent echelon to improve market development ability.
Keywords/Search Tags:H company, software outsourcing, development strategy
PDF Full Text Request
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