A Study On The Development Strategy Of The North’s ICT Businessnetwork

The global information industry vigorous development, ICT industry has become the focus of every large domestic and international information and communication of business competition, increasing market demand. At present, engaged in information communication service of small and medium-sized enterprises, especially the value-added telecom enterprise to fully enter the ICT industry, the development of integrated business. Beichuang wanglian company as an Internet service provider (ISP), and how to locate the changes in the development of the communication industry, ICT business to break the bottleneck, enhance the core competitiveness of the company’s development, it is to solve the problem of companies to.In this paper, the use of modern enterprise strategic management theory as a guide, a network of the North’s ICT business development strategy research. Analysis of the macro environment influence the development of ICT industry and the development trend of the ICT industry: ICT as a national policy highly supported industry, actively promote the development of economy, the progress and application of ICT technology greatly promotes the harmonious development of the society and other industrial development; in the development of the global ICT industry background, the ICT industry is looking for integration direction, production type of consumption will become the main power of science and technology of consumption; China’s information industry has to move towards the world; in the industry co opetition promotes the development of the information technology revolution, ICT is working with the rapid development of industrialization in the fusion of exhibition, will face an unprecedented opportunity for development.This paper analyzes the company faces in the process of competition superiority and the inferiority, the opportunity and the challenge by SWOT model; analysis of the ICT business development environment and combined with the current development of the strategic choice of Companies in order to make the company ICT business development, clear objectives and business orientation. Put forward clearly Bei Gen ICT business development network company should strategy options differences, product differentiation and focused mainly on the ICT service and the service differentiation. Finally, the paper simply introduces the implementation process of the company’s development strategy. Through in-depth study of the ICT business development strategy, help the company to clear business development direction in the future development, timely adjustment of planning, goal setting, which accords with the general requirements of the development of the company, and a solid foundation for the company’s future development and lay. At the same time, also hope that through this study, can provide references for other enterprises engaged in ICT business development.