Research Ondevelopmentstrategy Of Xinhua Ruide Mobileinternetbusiness

As the combination of Internet and mobile communication, mobile Internet is one of the emerging economies with the fastest development, the largest market potential and the most attractive prospect, which is widely concerned and appreciated by all sides of the society. Benefit from the progress of the mobile communication technology, especially the popularization of3G and the issuance of4G license, people begin to free from the dependence of the fixed broadband network, allowed to be online anytime and anywhere, which helps them to enjoy the convenience brought by the mobile Internet.If the emergence of the Internet completely changed the way to get and exchange information, the appearance of the mobile Internet realizes all-round virtual interconnection among people, which thoroughly changes people’s life style and production pattern. There is no doubt that these changes will bring the major industrial reform and many business opportunities. As the first wave of Internet created the Internet economy in the early21st century, the thriving of the mobile Internet will bring a new business-model revolution. The venture capital enterprises with mobile Internet concept will be admired especially by VC and PC. Therefore, the development strategy of mobile Internet, including the business model and the profit model, has drawn attention from all sides.