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Research On Tourism Affinity Of Wisdom Travel

Posted on:2016-05-10Degree:MasterType:Thesis
Country:ChinaCandidate:S YangFull Text:PDF
GTID:2309330473957877Subject:Tourism Management
Abstract/Summary:PDF Full Text Request
After three decades of reform and opening up,we have achieved a great progress,the industry get great progress.Tourism has great development.Economic development promotes the people’s material life.Maslow’s demand theory said when people’s physiological needs are met,they will a higher level of demand.Tourism can satisfy people’s spiritual needs,it makes people happy.Tourism has become an important part of GDP,but the development of tourism also met with various obstacles.Now,the internet become more and more important.How to combining tourism and internet has become one of the important issues.When the tourism competitiveness report of WEF was released,gradually we found that although China’s tourism has improved,some aspects are still in the backward stated. Tourism affinity as a new concept makes our country’s tourism practitioners to recognize the deficiency that our country’s tourism development.how to provide comfortable,more convenient and more attractive tourism activities for tourists will become a new topic. The purse of this paper is to study how to improve tourism affinity,and combining wisdom tourism and tourism affinity.From 2014 Qingdao World Horticultural Exposition,we have got some data,we use SPSS analyze it to found the relationship between tourism affinity and wisdom tourism.
Keywords/Search Tags:tourism affinity, wisdom tourism, regression analysis
PDF Full Text Request
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