Automotive Parts R&D Project Quality Management Research

Competition among automobile manufacturing enterprises is becoming increasingly fierce when China is the biggest car market in the world. Automobile company pushes the parts share strategy face cost increase and new product design & development cycle shorten. This strategy brings the quality risk though it can solve this problem. If one part has error, it will bring batch problem.Quality is the critical factor for company to win competitive advantages. And the product design & development process is the core value added process of automobile industry and auto parts industry. So the paper put forward new product design & development of Zero defect quality management method in the based on the integration of Zero defect concept and product design & development process.The detail is integrate Poke-Yoke and FMEA for assure error can be find in new product design & development process and Poke-Yoke will be the first choice for error prevent. Final use this way to S company for makes sure this way’s effectiveness.