Research On Optimization Strategy Of Incentive System For Employees Of International Business Department Of HC Company

Ever since the financial crisis in year 2008, the Chinese enterprises have met their bottle necks in many aspects, one of the big troubles is how to avoid the risk of foreign currency fluctuations, lower the negative influence of declined orders caused by the recession of other economic entity, and open the oversea markets with effectiveness and efficiency. HC company is a small and medium-sized enterprise, as well as an industry-leading chemical company in China, its international business department was founded in year 2006. As the challenger of the ever-changing international market, it certainly will encounter many pressure and difficulties. Incentive system is one of the important guarantees to ensure the international competitiveness of the enterprise; it is also the power source for the staff of international business department.In such background, the original incentive system of HC company is no longer suitable for the furious global competition. Due to lack of reference from similar enterprises regarding the incentive system specially designed for SME international strategy, it is an urgent matter to exploring the suitable optimization strategy of the incentive system of HC company, meanwhile it will be a actual practice of the motivation theories on knowledge-based employees. HC company is just in the critical period of international transition, how to apply motivation theories and methods, combine with the characteristics of knowledge-based employees’demands, and from a psychological contract point of view, to study the optimization strategy of incentive system for the international business department staff under the practical situation of the enterprise, is the focus of this article.