Research On The Mechanism And Countermeasures To Beijing-Tianjin-Hebei MICE Integrated Developments

Regional economic integrated developments become the objective trend of econo mic development, the cooperation between the industry is the core of economic inte grated developments, therefore, the MICE integrated development of Beijing-TianjinHebei in accordance with the economic development’s rules. Due to the MICE deve lopment in Beijing-Tianjin-Hebei level is big gap, integrated effect is not obvious, t his thesis, through analysis about the present situation of Beijing-Tianjin-Hebei MIC E development, contrastive analysis their advantages and disadvantages, find the dire ction and difficulty of industry integrated developments, and make unified regional e xhibition development planning, synergy to solve the problems in the process of inte grated, to ensure Beijing-Tianjin-Hebei MICE integrated development is practical and scientific, form a complementary advantages, developed industry system of BeijingTianjin-Hebei MICE economic high quality belt.Firstly, the background of this thesis, introduction of close contact between MI CE and economic development and combing the regional economic integrated develo pments, MICE and the industrial chain related basic theory. Analyzing the current m ain problems of MICE integrated development, and the necessity and feasibility of Beijing-Tianjin-Hebei MICE integrated development system is demonstrated. Secondly, taking Beijing as an example, analysis on the relationship between the MICE integ rated and regional industrial structure, find the current Mechanism and Countermeasu res of the MICE integrated developments in Beijing-Tianjin-Hebei.Through study, Beijing-Tianjin-Hebei MICE integrated development has a good foundation for cooperation: obvious policy advantage, infrastructure is relatively perfe ct, basic sound industrial system, but the correlation between three place’s MICE ha s much room to improve. Therefore, the thesis puts forward the solution to the prob lem of the Mechanism and Countermeasures, firstly, proposing the mechanism of Be ijing-Tianjin-Hebei MICE integrated development, including the integrated mechanism of regional planning, corporate and association integrated mechanism, industry and l ogistics integrated mechanism, talent education and strategic training mechanism and brand exhibition expansion mechanism. Deepening regional cooperation by the five major integrated mechanisms, promote the development of MICE integrated. Secondl y, it puts forward the Countermeasures for the linkage development of Beijing-Tianji n-Hebei MICE integrated development, including strengthening the intergovernmental cooperation, the establishment of provincial coordination mechanism, pay attention to the strength of industry associations, promote the development of integrated, integr ated plan, make differentiation strategy and integrating three places exhibition resour ces, integrated exhibition, then solve the current three places MICE isolated develop ment, weak linkage effects and other issues. Through the above Mechanisms and Co untermeasures to promote the three places MICE cooperation and development, and t o strengthen the industry and industry integrated, so as to enhance the overall streng th and radiation force of Beijing-Tianjin-Hebei MICE, drive the rapid growth of regi onal economy.