A Study On The Development Of Eco-cultural Tourism Industry In The Perspective Of Competition And Cooperation

Under the background of economic globalization, with the increasing of the level of material life, people demand for spiritual culture, recreation, and ecological tourism,which are increasing all the time. In order to satisfy the increasing demand of tourism consumption, the global tourism products continue to innovate, ecological cultural tourism came into being. Ecological and cultural tourism resources are rich in Ens hi, ecological and cultural tourism industry has become one of the leading industries to promote the development of local economy in Enshi.Under the condition of market economy, the region of ecological cultural tourism industry company spontaneously with competition and cooperation in Enshi, but this "competition and cooperation" is still very low, with many problems, and in a great extent, it affects the development of Eco cultural tourism industry.In this system, it follows the principle of science, and six cities and two counties were selected as the research object, using quantitative and qualitative methods of competition and cooperation of Eco cultural tourism industry of counties of Enshi prefecture, which were analyzed, it is about that a comprehensive analysis of competition and cooperation in the development of Eco cultural tourism industry in Enshi, from all sides,according to the reality of the situation, the level of competitiveness of each city ecological culture industry, this paper will talk about the existing problems in the summary of competition and cooperation; finally, by the competition and cooperation foundation, this paper puts forward some countermeasures and suggestions to promote the development of Eco cultural tourism industry competition and cooperation of the state of Enshi, for improving the Enshi ecological and cultural tourism development and sharing the complementary advantages of each county tourism resources, it has important practical significance to promote health the development of tourism economy in Enshi.