Yanbian Agricultural Electronic Commerce Development Research

Yanbian is the origin of the country’s major crops, many agricultural production in the country, agricultural development in Yanbian e-commerce can not only solve the contradiction between Yanbian local rural areas of agricultural production and marketing, but also help improve the province’s farmers’income level, promote the reform and development of the province’s rural society and economy, to promote the province’s construction of a new socialist countryside is guaranteed.This paper describes the background relating to the introduction of agricultural e-commerce, Summary of necessity, meaning, purpose and abroad, the second chapter describes an overview and relevant theory, first expounded concepts of electronic commerce, including the definition of e-commerce, Features, model, second section describes the concepts of agricultural e-commerce, including the definition of e-commerce of agricultural products, features, mode, contents, the third chapter describes Yanbian Agricultural Situation and e-commerce issues, according to the mode and status of Yanbian Agricultural production management, mode and status of agricultural marketing in Yanbian, Yanbian mode and status of agricultural product logistics, agricultural Yanbian e-commerce and customer relationship type situation, put-forward Yanbian Agricultural production management in Yanbian Agricultural Products marketing problems Yanbian agricultural logistics mode problems in Yanbian agricultural e-commerce customer relations problems Chapter IV Great Midtown development status of primary and secondary because everyone shops Pareto analysis, including introduction to Research methods, study introduction, sources of data, research findings, the fifth chapter proposed the development of e-commerce Yanbian produce recommendations, including strengthening of agricultural Yanbian e-commerce of agricultural production management, strengthen agricultural Yanbian e-commerce network marketing of agricultural products, strengthening e-commerce Yanbian Agricultural Agricultural Products logistics, proposals to strengthen agricultural Yanbian e-commerce customer relations and other aspects of agricultural products, the sixth chapter of the film papers summarize the conclusions. Hope that within a certain range of agricultural Yanbian e-commerce feasibility of some help. For the relevant government departments as well as participate in agricultural e-commerce businesses, farmers reference.