Research On The Present Situation And Countermeasures Of Beijing Mice Economy Development

The MICE economy is an emerging economic form, which plays an important role in the exchange of information technology, international trade, imported equipment, the marathon effect on the economy is significantly, and has gradually been paid attention all over the world. Beijing as the capital of China, the economic, political and cultural center, has unique advantages in the development of the MICE economy, for a long period of time, Beijing’s MICE economy development has been in the leading level of China. However, with the rise of Shanghai, Guangzhou and other rising star MICE city, we should also clearly aware, the "leader" status of MICE industry in Beijing has been challenged. Therefore, in order to clarify the Beijing MICE economic development problems, research on the status of Beijing MICE Economy and the existing problems is very important."Diamond Theory" for the Beijing MICE Economy study provides a new perspective. For the current research Beijing MICE economic situation and development strategy is still relatively small, but a study from the perspective of practitioners in Beijing MICE economy is even rarer. Especially when combined with domestic and foreign research results and MICE city venues, the research is more targeted and operability. In this paper, the theory and methods of economics, management, statistical, MICE economic in Beijing as the research object, through literature research, statistical analysis, case studies and other methods, the status of Beijing MICE Economy and existing issues research and puts forward the development of Beijing MICE economy. In this study, while not comprehensive, but we tried to be professional, hoping to provide some references and ideas for the development of MICE economy in Beijing.