Research On Exhibition Project Stakeholder Management

In the world economy and China’s economy into the new normal conditions, China’s convention and exhibition industry continue to maintain the good momentum of development.. The development of the convention and exhibition industry, will bring new growth point for economic development. However, because the market is not standard, maturity is not high, exhibition project operation in the lack of perfect exhibition management system, project management also relies on the experience of management personnel to complete more, lack of scientific basis and evaluation standard, the in the final analysis is the project’s failure to conduct a comprehensive and effective stakeholder management. Based on the 10th of Henan Financial Culture as an example, analyzes the process of the whole project implementation, classifying stakeholder research, explore the problems existing in the implementation process and the reason, in exhibition project attaches great importance to the stakeholders, key stakeholder management, general can not be ignored, stakeholder management, this thesis presents in an induced resistance stakeholders should be how to change recommendations to stakeholder management etc..It will be greatly promote the exhibition project stakeholder management of normative and standard routing, to improve the degree of stakeholder support, increase the possibility of project success has practical reference significance and guiding role.