Motion Graphics Performance Research Of New Media Era

With the rapid development of digital technology, the field of visual communication design can not be avoided to enter the era of new media.New media era is the era of rapid dissemination of information and the information explosion, with the growing popularity of smart media devices, route information dissemination quietly changing to modern mobile end device media from paper media to PC computer media. Changes in the media prompted changes in the way information design and requirements. Plane pattern as the main carrier of visual information, design trends with the development of media technology and change, dynamic design trends become apparent.Dynamic graphic design is a new design category in the new media environment, which plays a role in promoting and changing the contemporary visual communication design. This paper mainly from the graphical dynamic forms and dynamic design graphics, dynamic and time between design elements of, on the basis for the establishment of a dynamic graphic design elements model, and strive to innovation dynamic graphic design method.Dynamic graphic design is a branch and extension of graphic design.New media era of dynamic graphic design study is significant, first of all, dynamic design to enrich the way information transfer expand the performance dimension of graphic design. Meanwhile, the design method of dynamic symbol conforms to the development of modern media technology and information received in line with modern habits.The problem comes from the actual project. Research method of combining theory and practice, research and information in literature summarized statistics, based on literature search, case lapping, production practices, special surveys and other methods, has come to summarize the general theory of dynamic graphical design and practical application in the design efforts to explore a dynamic graphical design method is suitable for application in the field of graphic design.