Based On The New Media Era Of Commercial Illustration Interesting Research

The advent of the era of new media has brought the new opportunity for commercial illustration, the advance of computer technology also sped up the process of network, people began to enter the "map reading age", the explosion of information and trivializes situated at the same time let the enterprise need to use a more attractive way to better seize the audience's eye, commercial illustration of the good use can bring more striking than text experience, an interesting commercial illustration can be easier to let the audience remember products, better attract move communication object, bring generous profits in return for the enterprise. At the same time, with the change of The Times people aesthetic trend is also quietly changing, the fatigue of the fast pace of life, let people pay more attention to spiritual needs, interesting design can bring pleasant feeling, to relax the mood, so welcome. At the same time, technology progress and people lifestyle changes, also for commercial illustration of the interest gained a lot of fill color. Compared with the traditional paper media, new media era of commercial illustration is more shine. Therefore this paper hope through to illustration development present situation at home and abroad, find interesting change business illustrations, and explore the characteristics of the new media era business illustrations interest as well as the reasons behind the change. Analysis of the interest for the role of new media era of commercial illustration and trends. For Chinese commercial illustration development trend of the new environment to give some advice, hope to have the goods and the better combination of art, for the development of economic benefit.