Signage Design Research Of Transferring Space Of City Public Transportation Based On Visual Personalisation

The signage design of city public transportation system is a crucial element of city living environment,as well as a multifunctional carrier of application design,which possesses function of guidance,transmission of information and integrity of system.After the aesthetics that enriches the city environment is explored more thoroughly,signage design of transportation systems provides people innovative and fancy visual experience.As people in modern society enjoys a high quality of life that life cannot separate from arts,they require a higher standard of aesthetic design of signage system.However,transportation signage design nowadays still focuses more on the function design,less on the aesthetic property that lacks a integral system.Therefore,it is necessary to personalize the design of urban public transport in the field of personalized design innovation,at the same time for the transfer space guide design design concepts and design methods for in-depth and detailed study.First of all,by looking up literature,collecting internet materials and analysing field research,the thesis illustratespublic transportation signage design and visual personalisation of transferring space.Also,after the author specialises these aspects and concludes them according to the types of characteristics and modality,she compares the visual personalisation with visual generalisation of transferring space design to analyse its causing factor and value.Secondly,the researcher deeply and thoroughly emphasises the related theories,characteristics and design method.Eventually,combining theoretical research with the example of the transferring space of Changsha Railway line 2,the author puts forward the innovative and experimental design of visual personalisation of existing signage system and anticipates future development of signage design to explore creative chance and path of the evolution of the design of civil arts and ideological infrastructure.The city public transportation signage design of transferring space plays an important role in city environment and the research about visual personalisation,which expands the research direction of public transportation wayfinding design,attracts more researchers to explore in this field and ensure the balance of living environment and artistic development.