The Study Of City Public Traffic Visual Identification System Of Regional Characteristics

The purpose of the study of city public traffic visual identification system is a public traffic visual identification system with regional features,which reflects the ancient culture of the city,the modern city civilization show,enhance the image of the city.City public traffic system,is each city must have liquidity elements,is the carrier to give the most intuitive visual image of the city;city public traffic visual identification system in our country is still at the beginning stage,and the local limitations.In many developed countries,the United Kingdom,for example,has a very mature with local cultural characteristics of the city's public transport system of visual elements,a city to show their own characteristics of the primary means of external.In Chengdu,has been part of traffic flow,traffic,large part of the local public transport also has a visual display design with local characteristics,such as highway toll station,part of the viaduct,square and so on,but the lack of extensive design from point to surface and application,so this study has a certain practical value.The research method of urban public traffic visual identification system is based on the image of the city,the research of visual recognition system and the extension of the visual recognition system.With the social development and changes in the spirit of the pursuit,the visual system of city public transportation is not only show the basic information transfer function,more important is the geographical and cultural characteristics of elements into them,this study takes Chengdu as an example,especially with liquidity and guide the public transportation system in Chengdu is the lack of elements on the design with local the characteristics of unity,such as taxi,bus,subway and high-speed rail,guiding system etc..Therefore,the design and optimization of the deficiencies in the field of public transportation vision system.Based on the analysis of Chengdu regional culture medium,determine the cultural theme,and then tap the visual elements of the culture of the theme,design style,design and design of public traffic system and the modernization of the local culture to create visual features compatible.