On The Management Strategy Of Police Network Public Opinion In The New Media Era

Since the reform,our social interest structure has a significant adjustment,the masses of the people consciousness rapidly increased;Especially in the current our country has entered into the new media era,with the rapid spread of the Internet,it provides an efficient and convenient platform for Internet users to supervise each public management department through facilitation and space extremely expandtion of transmission of speech;But it increased the difficulty of managing the involved police public opinion at the same time,due to the spread of Internet rumors which facilitating the formation of network public opinion crisis.The Public Security Department is the constituent element of the state apparatus,bears the duty of maintaining social security,solving social conflict and contradiction.As the penalty execution organ in the state apparatus,once it occurs deficiency or mistakes in the punishment execution,the network public opinion of the police will immediately be highly concerned by the public.And it could be enlarged,speculated or even resulted in network public opinion crisis by the Internet,which affected the security of supervision and stability in prison.As the actual operation of the prison situation is always not well understood or even often misundrrstood by the public,the prison authorities will inevitably withstand challenge of online media more frequently.At the same time,the network public opinion has the characteristics of rapid spread,large scope and the actual interaction,also,it owns great influence,destructive power and unpredictability,which is bound to bring severe challenges to the prison department when maintaining the network public opinion in a normal state.If the prison sector can not make a timely focus and reasonable treatment on the police network has occurred,it will evolve into a more extensive and destructive public opinion crisis,which has an adverse impact on the credibility and image of the prison and government departments.If left unchecked,it would worsen the relationship between the police and the public,undermine the law enforcement environment and increase the difficulty of law enforcement,which lead to disharmonious factors.Of course,the credibility of the prison apparatus will suffer great damage.All above should be paid highly attention by the prison sector.So the writer,own the practical experience of management in prison for many years,choose the research perspective of analysis on management strategy in network-related public opinion,in the new media era.Through the investigation and case analysis of the public opinion of the prison network,the writer discusses and studies the current situation and existing problems of the prison public response to network public opinion management.And he puts forward some constructive opinions and strategies on how to strengthen the ability of the prison system when dealing with the public opinion crisis in emergencies.