Under The Background Of Government Electronic Service ZT Internet Company Development Strategy Research

Nearly two decades of Internet technology development,not only led to the continuous development of the global economy,but also promote a more profound change in human way of thinking.The changes brought about by information technology have made the competition increasingly fierce in the economic field and gradually spread to the political sphere.The reform of government information based on information technology is already the most important link in the future national competition.Government work information reform so a trend to catch up with the technological change of the express,and even lead in this ranks,is the future economic competition,and even the national competition to maintain the advantages of the necessary prerequisite.At present,China from the central to local,all levels of government have a clear understanding of this,but also a variety of useful attempts.E-government construction has been implemented,the overall level than 10 years ago and even five years ago can be described as a world of difference.At the same time,the government's organizational structure has also been actively adjusted the change.Simplify the process of behavior,and constantly innovate the public service model.In the optimization and innovation of public service model,the results are remarkable.ZT Internet company was established in 2009,the main business is the e-government public service platform and other software development,government services in the context of electronic,ZT Internet company has grown rapidly and occupied the market of Hebei and other provinces in just 7 years.But because the company set up a short time,it lacks planning for the future development strategy.This paper analyzes and evaluates the internal and external environment of Internet company from the actual situation of ZT Internet company.The paper uses PEST model to analyze the macro environment of ZT Internet company and Porter's five forces model to analyze the industry environment of ZT Internet company.Then the paper evaluates the external environment of ZT Internet company as threat over opportunity.In the next part,the paper uses VRIO model and core competence analysis to analyze and evaluate the internal environment of ZT Internet company as advantage over disadvantage.Finally,the paper formulates ZT Internet company's development strategy framework,corporate strategy and business strategy,and expounds the development strategy and guarantee measures of ZT Internet company.