Research On How To Remold Dongguan Police Image Under The Public Crisis Of "Pornographic Information"

As the solid background of social order maintenance and basic defence of guarantee for people to live and work in peace and contentment,the people's police has been the police profession in society,which has lofty status.A good police image can effectively enhance the chinese people's national pride and confidence.It does also maintain the social stability and promote the harmonious development of our country.So,maintainning the good police image is very important to the public security organs.However,as the media have been reporting much scandals related to the police,such as omission,injustice,improper actions in the public or specific events,the public opinion has been created,which was leading to the current public image crisis of the police.How to remold the police image,to restore public recognition,and to remoldeling the image of the police becomes imperative.In this paper,after the statement of research background the author analysed the Dongguan public event via empirical methold.Many factors results in the difficulties of remolding,such as the lagging police consciousness,the uneven quality,the defactive plan and the poor multiple commubication.Moreover,due to the complexity of image crisis,the relative lag of the remoldeling awareness,the conservation of reshaped practice,awareness deviation to public opinion crisis and the imperfect response mechanism,such unfavorable factors led to some bed results.For examples:the poor implementation of the system,the unsmoothed channel of communication,the uneven quality,the improper response,the lag of walkthrough,and the anomie of police crisis management.Therefore,there are many problems undissolved.To better cope with the public crisis,the Dongguan police need to establish a sound remolding mechanism,to strengthen the police's ability,to refining the crisis treatment plan and to cultivate of police public relations consciousness for remolding the image of the police in Dongguan.Via above metholds,Dongguan police images including discipline,service and profession images should be remolded.I hope my results could contribute to the image remodeling of Dongguan and even national police.