The Innovation Of Undergraduates' Employment Guidance In The Multimedia Environment

The employment of the undergraduate can test the teaching quality of a university.It is not only for the student himself but also for the economic construction and social harmony,find a suitable job is important.Recently,along with the popularization of higher education,the problem of the undergraduate's employment has gained more and more attention.Help the student find a job has been a key work in the university administration.On the other hand,with the rapid development of science and information technology,the emergence of the new media such as weibo,We Chat,blog,put forward new challenges to the university employment guidance.How to help the student find a suitable job in the multimedia environment became a key component in the university employment guidance.The questionnaire used in the study has five components: the development of students' employment ability,satisfaction of the employment guidance,students' employment guidance preference,students' understanding of the process of employment,use of multimedia technology.The formal questionnaire has been settled after a preliminary survey.The survey has gained 916 valid data from 1000 invitation.The result of the data showed below:1.Compared to girls,boys are more independent and reasonable in the understanding of the work society and the job decision making.Student in science and technology major gain higher scores in the aspects of "know yourself","know society","job decision making ".2.The satisfaction of the university employment guidance is low behind the middle level;there are still 45.3% students not satisfied with the school employment guidance.3.Students prefer the counselor SMS,QQ notification,and school website getting information than other media.But they give more expectationto the weibo,blog and other multimedia platform.4.As to the guidance way preference,students give more interest to the school large fairs,online resume,and school employment announcement.The favorite way is the private consultation.5.Senior students have more satisfaction of the school employment guidance and higher employment ability which reminder the more employment supplying for the junior grades.6.In terms of the usage of multimedia,students use more new media technologies such as weibo,We Chat than traditional ones while there is no difference in the traditional media using.In aspect of the usage of the new media,girls have higher scores than boys,students in arts major have higher scores than other major students,the first grade students has lower scores than other grades.As to the usage of the website,the fourth grade students has higher scoresCombining with the characteristics of students' usage of multimedia,the paper put forwards the innovations of the students' employment guidance in the multimedia environment from three aspects respectively: from the guidance contents,guidance ways and the construction of the guidance teams.