Analysis On The Management Of Golf Course In Hebei

With the continuous development of China's fitness and leisure sports industry,fitness and leisure service system is a step towards a more perfect.As a set of outdoor sports,sports and sports are one of the most popular sports activities.2016 is destined to be an extraordinary year,after a lapse of 112 years to return to the Olympic Games of golf,the golf team won China golf Chinese deliver the goods,the history of the first Olympic gold medal,let people have a new awareness of the elegant and noble sports project.In the development of the third industry of our country especially the sports leisure service industry,huge potential for the development of golf industry occupies an important position,which has attracted much attention in today's society the golf industry is always high fever.According to Hebei province 23 golf course information,and based on the field investigation,combined with questionnaire analysis,a comprehensive analysis of the basic situation of Hebei Province,a golf course,using the STEEPLED analysis model to analyze its business environment.Secondly,this paper analyzes the current situation of the management of golf course in Hebei.After the analysis of Hebei province golf course,human resources management and customer relationship management,and puts forward the existing management,human resources management,operation management and customer relationship management in the four aspects of the problem.The final conclusion,and put forward proposals and suggestions for Hebei Province Golf Course Management and development,in order to improve the Hebei Province Golf Course operations,to promote rapid and healthy development of the economy of golf industry in Hebei Province,and other provinces and cities in China Golf Development reference.By using the method of questionnaire investigation,on-the-spot investigation,expert interviews,literature and other research methods,and comprehensive use of sports management and marketing related theories,in-depth analysis and Research on the status quo of Hebei province golf course management,draws the following conclusions:(1)Hebei province golf business environment;(2)Hebei Province golf course organization and service management is standardized;(3)the demand of professional golf course management talents in Hebei province;(4)Hebei Province Golf Court of consumer behavior by affecting the quality of service;(5)the development prospect of Hebei province wide golf course.And some suggestions are put forward as follows:(1)the innovation of business growth,the construction of modern ecological province of Hebei golf course;(2)to speed up the financial accounting control mechanism,the construction of data information management system;(3)to provide high quality services for consumers,build perfect service quality system;(4)improve the golf course in Hebei province the internal organization and management system;(5)the cultivation of professional talents in golf course management in Hebei Province,to provide better service;(6)the rational use of the golf course support policy in Hebei province.