Golf Club Of Hebei Province Survey And Analysis

Golf is originated in Scotland and developed in the 14^th-15^th century. Golf got its name from the Scottish dialect—goulf, which means"hit""strike". Now, golf couses around the world are built at seaside with thick growth of grass.Nowadays the global economy is growing rapidly, golf is increasingly becoming one of the favorite sports among the masses. In addition, with the public giving more time and money to golf,the number of golf players and golf courses is on the rise yearly.Hebei Province is the first ones that have develped the golf. Chengjun together with other professional golf players in hebei have created many honors in different golf matches at home and abroad. In recently years, with the reform of Hebei economical reform going further, the golf sport is developing fast with more clubs springing up. The develepment of golf leads an important role in driving local economy.The author hopes to study the current operation status, exsiting problems, market circumstances, market poential and develepment trend by investigating the current situation of Hebei golf clubs. According to the analysis, the author put forward the strategies to furthur develop golf industry.The research object is Hebei golf clubs.By the methods of literature, theory annalist, investigation , statistic mathematics, logic and so on, the paper studies the current situation of Hebei province aiming at the research at home and abroad. Conclusion:1. Golf clubs are mainly exsisted in more developed areas in Hebei Province 2. The development time is short. 3. Supporting facilities are relatively complete and the transportation is convenient.4.the management system needs improving. The infrastructure investment standard precedes relatively, and the requriement for employees are not very high.Through detailed analysis, the author propsed rational proposals for the development of golf clubs in Hebei province.1. The management should strengthen the management of the golf industry and implement effectively scientific and standardized management to solve problems, protect the legitimate rights and interests of the masses and go on the track of sound progress. 2.The golf club operator should always be concerned about consumer acceptability and form more suitable price system for different participating groups, and benign competition with other clubs. Integrated membership management chain is the direction of future development of Hebei golf clubs.3 The golf industry should rely colleges and universities to train golf professionals. In this way, it can boost the glof specialty technical level and service awarness, and free worries about golf industry management and operation.4. The glof club should step up publicity efforts, reinforce awarness of participating in golf sport, strengthen customer concept and guide effecive sports consumption.5 The golf club should serve the masses through full and effective use golf courses , comprehensive service sites to set up a variety of sports recreation fittness programs.