A Perfect Case Study Bank BSC System Applications

With the liberalization of the financial markets, interest rate market continues to deepen, the competition of small and medium commercial banks are facing industry has become even more intense, in order to adapt to this change, the urgent need to complete the financial indicators as the core to the strategic objectives at the core of performance evaluation changes in the system, application and improvement of the Balanced Scorecard performance evaluation system is the only way the performance of small and medium financial institutions reform. However, due to the Balanced Scorecard performance evaluation system is introduced from abroad advanced theories, our small and medium commercial banks for the application of the Balanced Scorecard has remained mostly on the basis of the initial performance evaluation,there is no form of its own strategic objectives at the core of an integrated Performance management evaluation system, how to improve the domestic literature BSC performance evaluation system in small and medium commercial banks are relatively rare, so this is the case with Bank A bank, using case analysis and chart analysis, implementation of bank balance for A assessment indicators scorecard produced during mandatory distribution indicators to quantify the degree of precision and low through into KPI key performance evaluation system, the existing performance evaluation system for improving the Balanced Scorecard, build a more reasonable performance evaluation system.This paper is divided into five parts. The first part of the current domestic and foreign scholars BSC analyzed and summarized the conclusions. The second part introduces the concept of the balanced scorecard, the main content and implementation of the Balanced Scorecard process is described in detail, and detail the advantages of the Balanced Scorecard; The third section describes the basic situation and organizational A Bank architecture, and through the PEST analysis method A bank's internal and external macro-environment for a detailed analysis,strategic planning A description of the bank, building the Balanced Scorecard Strategy Map A bank; A bank on the current performance evaluation system for analysis of the Balanced Scorecard The existing indicators include A Bank BSC settings and banks to implement the Balanced Scorecard A performance analysis results; results and performance indicators by A bank analysis to identify A bank problems during the implementation of the Balanced Scorecard; The fourth part is the dominant theory of Balanced Scorecard combines the KPI system, improve the dimensions right A BankBSC Performance Evaluation System as well as indicators of heavy elaborate settings and implementation details for each dimension indicators; Section V presents research findings and application prospects...