Research On Direct Supply And Sell Of Agriculture Products In Tianjin

In recent years, production and marketing of agricultural products' balance is a prominent problem. The situation of “difficult selling” and “expensive buying” occurs sometimes. The reason about that is relationship to more circulation. The price of agriculture is higher and higher because of more and more circulations. Therefore, the government should play functions fully about changing the way of circulation of agriculture products, searching and setting up the circulation system of fresh agriculture products which fits current city development and rural economy. Although our government actively searches and tries to use the direct supply and sell of agriculture products, and gains some success, the development of this way is in short time, the market of agriculture products is hard to realize allocation of resources effectively.This paper is according to relevant documents of inside and outside, gets experiences together about agriculture products' direct supply and sell. At the same time, doing research about the direct supply and sell mode of agriculture products in Tianjin, putting analysis to four sell modes of direct supply and sell of agriculture products. The achievements should be sure, but there are some problems. Advantages are simplifying circulation of agriculture products' direct supply and sell, cutting the intermediary cost and solving the problem about “difficult selling” and “expensive buying” effectively. These should be further promoted by the government. Disadvantages are the promotion power of the government is not sufficient for the development of direct supply and sell of agriculture products, the support found is not enough, the industrial culture of enterprises is not excellent, the holding power of human resources is not in place, and the cohesive mechanism between product and sales is not formed completely. So this paper will put out some suggestions and view about these problems.