Research On The Application Of Foreign Trade E-commerce Modes

With the rapid development of computer technology and network technology, e-commerce came into being, and become a very strong impetus to the development of the mode of operation to the modernization of international trade. Foreign trade e-commerce as promoting economic integration and globalization of a trade, the international trade really go borderless, while enormous changes the international economy and trade. The application of e-commerce in foreign trade has changed the business of traditional forms of organization, mode of operation, the business model and marketing model, greatly expanding the international market path of enterprises, optimize the allocation of resources to achieve a win-win cooperation between enterprises of various countries, further harmonization the international market, to deepen the international division of labor. Changes in traditional foreign trade companies have increasingly recognized the international e-commerce market, the use of e-commerce to change the traditional foreign trade business of various processes and steps, and shows strong potential value and great prospects for development. However, the development of foreign trade e-commerce there is a considerable number of issues, cross-cultural communication issues, cross-border payments problems, multinational logistics system construction, personnel shortages and so on.Based on the review of foreign trade e-commerce, this paper found the tremendous achievements,at the same time there are many problems and challenges. On the basis of domestic and foreign trade related documents and understanding of e-commerce in-depth study on the classification of foreign trade e-commerce model, and the typical case analysis, we found that foreign trade e-commerce development has important reference and inspiration, and then From the macro, meso and micro three perspectives on the promotion of foreign trade e-commerce development strategy, so as to promote sound and rapid development of China's foreign trade e-commerce, to the stable development of China's foreign trade has played a great role in promoting and facilitating the promotion of economic Rapid development.