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ZZ Virtual E-Commerce Industrial Park Business Plan

Posted on:2017-06-29Degree:MasterType:Thesis
Country:ChinaCandidate:Q WuFull Text:PDF
GTID:2349330512953402Subject:Business Administration
Abstract/Summary:PDF Full Text Request
In recent years, with the industrial and commercial registration system reform, to encourage local commercial reform, policy innovation, tax payment place policy system, the state vigorously promote public entrepreneurship, innovation "policy, local support policies for commercial system reform of the foundation. The traditional enterprises are facing with the situation of Internet, the rapid development of e-commerce in Henan, the rise of Small and micro businesses such as bamboo shoots after a spring rain like, an urgent need to solve their industry and commerce, taxation, trademarks, training, business secretary managed in the development of professional institutions to provide one-stop service system etc. ZZ e-commerce Virtual Industrial Park came into being in this environment, the ultimate realization of "zero Small and micro businesses subscribed registration, no entity office", it innovation in the mode of innovation of the key lies in the industrial and commercial registration and tax payment system of territorial management.The article analyses from the early establishment of the ZZ e-commerce Virtual Industrial Park, covering the general situation of ZZ e-commerce Virtual Industrial Park project, the macro environment, market competition environment, policy environment and market environment. Accurately grasp the ZZ e-commerce virtual industrial park market positioning in the market in the business environment and marketing strategy of investment and operation analysis, combined with the actual project, the reasonable financial, policy, management, risk control and coping with industrial park, to develop ZZ e-commerce virtual industry development business plan.This article uses the survey method, the interview method, introduces the SWOT analysis method, the 4V marketing theory and so on, the theory and the practice unifies. The analysis from the seven aspects of Park publicity, and other industries cluster cooperation, cooperation, the transformation of traditional industries, establish a brand, construction contractors, and other virtual university of science and Technology Park, to solve the Easy Access actual operation is difficult to get through, the integrity of the enterprise network, inadequate supervision station technical barriers and other issues. In the process of operation, the cost of the investment can be recovered in third years, the cost of the investment is more than twice of the rate of return, and ultimately achieve considerable economic benefits and significant social benefits.
Keywords/Search Tags:Virtual Industrial Park, E-commerce, Network Business, Cluster Commercial System
PDF Full Text Request
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