The Design And Application Of Zhu Xianzhen Woodcut New Year Visual Symbols In Stamps

Woodcut New Year's paintings vermilion immortals township has a long history and culture,is the national intangible cultural heritage,has the research value.Woodblock New Year pictures has distinctive characteristics of cultural symbols,it simple exaggerated art image and rich move feeling,romantic expression,auspicious clever use of color characteristics of its graphic visual language performance,show the principle of plane visual language.In modern art design,in the form of new implementation in the modern art design has woodcut New Year's paintings vermilion immortals township of innovative,with the aesthetic idea of modern communicate non-material heritage of traditional culture and folk art.This topic study of visual symbols woodcut New Year's paintings vermilion immortals township analysis and design,refining new element with the modern people's aesthetic idea,in the form of visual art,make people have new understanding of traditional culture.Based on the research of the pattern shape and color,the traditional folk art and commercial product design(stamp)for fusion,let folk art into the market,so as to promote cultural and artistic essence woodcut New Year's paintings vermilion immortals township.This topic is divided into three parts,the extraction of woodcut New Year pictures of design,the design element performance by means of the flat illustration design,with stamp as the carrier of re-creation,designed with modern value of collection of stamps,woodcut New Year pictures in do not break under the premise of the traditional culture,combined with modern design concept,get the favour of young people,to the sustainable development of traditional culture,so as to promote the history of woodcut New Year's paintings vermilion immortals township,culture,art,folk art creates a market value and commercial value.