| Within the blooming carriers of the dissemination of popular culture,music and video are the indispensable and irreplaceable essential in communication,by which people surmounted against the obstacle of gender,races,colors,generations,and sociology classes.While music lovers are expressing their profuse emotions around the world,the culture market in the U.S.had evolved and popularized music television as an innovated art form.Therefore,the market has bulged its award ceremony as the concentration in such an exceptional environment of music dissemination.The Grammy Award,standing firmly as the authority of rewarding music masterpieces on earth,has been working for 58 years with the glory of Hollywood from Los Angeles,from which has prized countless music treasures as well as classic music televisions.The purpose of writing this essay is to describe the process of creating a television program packaging and discussing its possibility for a new TV program named Grammy MV Weekly Review.Through manipulating software in the Visual Effects Design field such as Adobe Photoshop,After Effects,Premiere,with the facilitate of Autodesk 3Ds Max and Maya,can a Channel Branding worker be able to create fancy and fabulous vision effects,and enhancing the general aesthetic level to the audiences.With a close observation and experience,the author indicated the differences on TV culture between China and the U.S.in the end of the essay,came with a conclusion of ingeminating the value of channel branding on the program Grammy MV Weekly Review.The essay has displayed the procedures that the designer had been doing,and her proficiency of manipulating and producing digital visual effects in the TV packaging field. |
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