Research On Market Regulation Of Micro-business

Nowadays,more and more people begin to pay attention to the commercial value of social platform.Then a new consumption mode which relies on Wechat platform is created,which is Wechat Business.Because of the advantages of low access threshold,easy operation and zero cost,the Wechat Business has achieved leapfrog development.Howechatver,due to the lack of corresponding laws to regulate this industry,coupled with the wechatak sense of honesty and credit and the temptation of high profits,fake goods overflow.The rights and interests of consumers are hard to be guaranteed.Therefore,how to strengthen the market supervision of the Wechat Business and ensure the continuous and healthy development of the Wechat Business industry has become an urgent problem to be solved at the present stage.This paper begins with the type and development of the Wechat Business,and expounds the broad prospects of the Wechat Business.Secondly,wechat use cases to explain a series of problems encountered in the development of Wechat Business in detail,and then discuss the and the main reasons of the current situation.Finally,I puts forward some suggestions to improve the market supervision under the Wechat Business model to maintain the prosperity of the Wechat Business industry.