Research On The Construction Of Discourse System Of Ideological And Political Education In Colleges And Universities From The Perspective Of New Media

With the development of network information technology,the new media rises rapidly and increasingly deepens to all levels of society,especially impacts on college students' thinking and cognitive style in the forefront of the times profoundly.The era of new media is the evolution of ideological and political education in colleges and universities.The task in ideological and political education of colleges and universities with things to solve,time to go,and new situation to fresh is an inevitable requirement.Simultaneously,with the new media discourse coming one after another,the updating and optimization in the discourse of ideological and political education of universities as an important medium is an inevitable choice.Therefore,it is of far-reaching theoretical value and realistic demand to explore how to innovate the discourse system of ideological and political education of colleges and universities in the context of new media and promote self-improvement of the discourse system of ideological and political education.In line with the ideological and political education with the thinking of strengthening morality in colleges and universities,we based on Marxism-related theoretical knowledge,learned from the field of communication and other useful achievement,and focused on ideological and political work in the new media era of the problems in the new media for colleges and universities.Aimed at the impact of discourse system of ideological and political education,we explored the effective settlement to construct that in colleges and universities.Firstly,we must refine the connotation and characteristics of the related theories in new media with ideological and political education in colleges and universities as well as traced back the theoretical origins of Marxist theory and communication to provide strong support for the scientific construction of discourse system with ideological and political education in colleges and universities.Secondly,we must explain the opportunities and challenges brought by the new media for the ideological and political education discourse system in colleges and universities,analyze its underlying causes and provide a test for the renewal and improvement of the ideological and political education discourse system.Ultimately,we present corresponding innovative measures in a targeted manner from the five components of discourse system with ideological and political education in colleges and universities.In a word,the scientific construction of the discourse system with ideological and political education in colleges and universities is a new brand research subject from the perspective of new media.We should integrate the traditional discourse model with the discourse model in the context of new media based on the new media perspective,and promote the ideological and political education in colleges and universities Discourse system with the time.