Research On Exhibition Logistics Service Providers Supplier Selection Of A Company

A company as the organizer of international exhibition and conference, focus on the domestic and international exhibition and conference planning, organizing, undertaking and on-site service handling. Expanding A company's understanding of domestic marketing, it become more important for A company to choose the right exhibits logistics provider. Exhibition logistics is the basic business of A company's project management and direct impact of the exhibition operation. As soon as improve the quality and scale of A company's exhibition, the exhibition logistics put forward higher request. Choose the appropriate logistics company is the key of the well exhibition. The research is important practical significance to the development of A company.Through the analysis of A company exhibition logistics providers, points out the problems of logistics providers in A company exhibition's handling, including optional less qualified suppliers, low logistic service efficiency, poor quality, poor information timeliness, imperfect evaluation system and etc. In order to choose the better logistics providers for the A company's convention and exhibition, the article analysised the exhibition logistics service provider optimal selection process. A company optimal selection should consider the factors and then establish evaluation index system of the choosing of exhibition logistics service providers.By using of analytic hierarchy process and fuzzy comprehensive evaluation method, we set up A company of convention and exhibition logistics service optimization selection index system on the hierarchical model. The first target layer:the exhibition logistics provider selection, The second rule layer:considering the service quality, service, price, logistics facilities, equipment, human resources, brand influence and information level. It is 6 index layer and 27 indicators in details. To set up index system of the level of the index weight calculation, and establish the fuzzy comprehensive evaluation set. Using established exhibition index system of selecting logistics service providers, A company of A company intends to choose three exhibition logistics service provider to perform optimization and evaluation through comprehensive score, the highest H1 comprehensive score results, therefore, three logistics service providers, H1 for good optimal service. A real estate company A project also face the larger opportunity and challenge, how to develop the customer service, makes A real estate company project smoothly to achieve customer satisfied goals, for A real estate company's business development has important practical significance.