| The promotion of the construction of new socialist countryside, the important and difficult to solve the problem of the people’s livelihood and build a well-off society in rural areas.The important means of optimizing the industrial layout and changing the direction of agricultural development is to develop characteristic economic.The industrialization of characteristic agriculture is a trend of development of modern agriculture.This paper chooses LingChuan as the research region,characteristic agriculture industry as the research object and characteristic agricultural industrialization theory as a basis. The basic situation of characteristic agriculture of Lingchuan County is investigated,strengths,weaknesses, opportunities and threats of Lingchuan agricultural development are found out,developing Chinese herbal medicine in lingchuan is found with Unique natural resources,It is an opportunity that the central plains will be developed for the holiday center with ecology,leisure,travel and health,the tourism industry will be advantage in promoting economic development, the support of national policy will be advantage in external environment.But,Weaknesses and threats in the development process were not ignored.First, agricultural infrastructure is weak, the ecological environment is facing with challenges;Second, high-level talents are lacking, agricultural research is less;Third,the concept of peasants is relatively backward, the degree of agricultural organization is low;Fourth,agricultural industry chain is short, the influence of agricultural products brand is weak. In addition.the development of characteristic agriculture will be difficult with the deteriorating ecological environment and the threats of Regional competitive. finally,with SWOT analysis, the strategic choices for development of the characteristics agricultural industry of Lingchuan County are obtained.Finally the paper puts forward countermeasures and suggestions to four aspects which contains awareness of modern characteristic agriculture is cultivated.the function of government support and regulation,development patterns of characteristic agricultural industry are optimized,the profit mechanism is improved.In order to have some guidance and reference for the development of the characteristics agricultural industry of Lingchuan County,as well as the regions which have similar conditions to Lingchuan County. |