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Research On Tourism Marketing Strategy Of China Snow Country In Dalin Forestry Bureau

Posted on:2017-11-24Degree:MasterType:Thesis
Country:ChinaCandidate:M C LiuFull Text:PDF
GTID:2359330512461907Subject:Business Administration
Abstract/Summary:PDF Full Text Request
In recent years,the rapid development of tourism Da Hailin Forestry,The Snow Town village scenic tourist arrivals increased year by year,has become one of the province's winter tourism destination "star" brand,effectively improve the economic growth index of tertiary industry in our province,promote the Hei Longjiang forest Industry Region in transition to accelerate development.However,the number of tourists in the area continued to grow at the same time,people resort development requirements are also showing a multi-level and wide range of features.In order to meet people's ever-changing scenic psychological needs,we must determine the tourism marketing strategy in line with the Snow Town village scenic qualities,to provide reference for the full use of Da Hailin Forestry Bureau of tourism resources.Based navigate through the extensive literature on the use of theory and practice of combining methods,based on available resources and the industrial forest areas facing environmental objective of the Snow Town village resort marketing strategy analysis.We are hoping to promote the steady development of Da Hailin Forestry Bureau tourism industry through research in theoretical aspects of this paper,thus boosting the province's forest industry region-wide economy to move forward.
Keywords/Search Tags:China's Snow Town, Village, Tourist Marketing Strategy
PDF Full Text Request
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