X Group's Strategic Transformation Of Commercial Concrete

The definition of transformation and upgrading is the process of self perfection and development. This paper is the transformation of the X group of commercial concrete to upgrade, study the nature, the development of the X group of commercial concrete is always accompanied by the transformation and upgrading of, from the beginning of the reform and opening up and put forward by the government in recent years policy and strategic and objectives, especially The Belt and Road Initiative. At present, there are bottlenecks in the development of building materials enterprises, including production product added value is low, large price fluctuations, high quality requirements and the hot competition, these problems to the enterprises encountered have a direct impact on the development of China’s construction industry. Therefore, the research and analysis of the transformation and upgrading of building materials enterprises, and through the transformation and upgrading to solve their problems has happened, which is a great significance.The change of global economic environment, national political and economic policy adjustment has direct or indirect influence to enterprise operation, the changes of external environment, the enterprise must have a long-term strategic plan, but also must have a short-term development plan is very flexible, to cope with the changing external environment. With the gradual improvement of China’s construction industry, building materials industry has huge market potential, through restructuring and development strategy of X group of commercial concrete, for enterprises in the future business development is conducive to good positioning, new products, develop new markets, increase in market share, reduce the risk.In this paper, I select a special and representative of building materials enterprises as the research object-X group of commercial concrete. X group of commercial concrete is a leading enterprise of the building materials in Western China. What’s more, It is the leader building materials enterprises in Yunnan Province. The X group of commercial concrete as the research object, through empirical research the necessity and the transformation scheme of a group on the transformation and development of commercial concrete part:first, to face the advantages and disadvantages of X group of commercial concrete. X group of commercial concrete has the absolute advantage in terms of incentive and constraint mechanism, but there are many problems such as the management system is not perfect, the talent is easy to drain, the technical management is backward and the innovation is insufficient.; second, to further clarify the management idea and development direction of X group of commercial concrete operation. X group of commodity concrete department to determine a clear market positioning, and actively promote the strategic restructuring and industrial upgrading, and lack of X group of commercial concrete optimization mode, adjustment, control of system evaluation; also to actively implement talent cultivation and product innovation, the key to clear business development and find out the difficulty.Finally, this article on how to improve the product quality and service quality of the X group of commercial concrete, how to improve the mode of operation, find the correct market orientation, makes the brand of product quality, how to improve enterprise management system and so on, thus obtains the clear decision-making objectives and specific and feasible strategic transformation plan in the transformation and deployment of the X group of commercial concrete. Then, the guarantee measures and its strong support conditions for the implementation of transformation scheme for the X group of commercial concrete are also analyzed.