Development Strategy Research Of Sichuan Province Dandan Condiment Coltd

Nowadays,with the rapid development of world science and technology and reorganization of specialized merger,a new round of international,Chinese condiment industry has entered a period with great changes,adjustments and polarization.It were science and technology development,the development of the food industry and growing consumer demand that helped the development of condiment industry,but also brings intense competition with with the entry of domestic and foreign capital.As Sichuan Pixian characteristic seasoning industry is one of them,there are serious problems to solve,such as,how to process in the increasingly fierce competition in advance,how to become a leader in the industry,etc.In this study,Sichuan Dandan Spices Ltd.is analyze with its advantages and disadvantages from internal and external environment,and the company's proposed development of innovative strategies is put forward,providing a reference for corporate decision-making.The main contents of this study are listed as follows:Present status and Trend of condiment industry in Pixian: By analysis of the development trend of domestic and international situation and characteristics of Sichuan spices and condiments,the current development and the characteristics of the industry is stated.2.Dandan Company Situation Analysis: First,the current situation of Dandan company is introduced,and then the characteristics of the industry analyzed with its current strengths,weaknesses,opportunities and threats in the internal and external environment,and the last,the combination of innovative strategies for future company plan is proposed to provide theoretical basis.3.Dandan Strategic Planning: Pixian,with the characteristic of ecological county,under the background of green,circular economy and sustainable development strategy,Dandan company's strategic planning,strategy implementation and guarantees for the implementation are enhanced among the competitiveness of enterprises around,for the company's decision-making reference.In this study,the company's internal and external environment are analyzed,including the company's strengths and weaknesses,opportunities and challenges encountered by the company in a strong competitive environment.Implementation methods to protect the strategic objectives and strategies are proposed,mainly through methods by strengthening the bases of raw materials,technological innovation,internet marketing strategies,reshaping corporate culture aspects,and technical support,quality guarantee system,organization and management are also put forward to ensure the goals achieved.