A Strategy Study On The Development Of Supply Chain Financial Services By Bank A In The Context Of Internet +

With the development of the global economy,the competitiveness of the banks has been challenged by the competition of domestic enterprises and the participation of foreign competitors.With the continuous development of the market economy,in the brutal reality of the market competition,the construction of a more reasonable supply chain management and the full integration of the enterprise's capital flow has been taken seriously by many banks.Supply chain finance,its core idea is the bank's business development is no longer located in the development of large enterprises to support,but should be located in industries have the advantages of the enterprises,especially the core position in the industrial chain in the development of enterprise support,but also to increase the support of the product chain of suppliers and distributors.To ensure that all the enterprises in the supply chain can get stable development opportunities.With the advantage of the capital flow provided by the bank,to help these enterprises to enhance the competitiveness of the industry chain,reduce the risk of banking management,so as to bring new profit growth point.Supply chain finance has become one of the most important business of domestic and foreign banks.This paper takes A bank as an example to study the supply chain finance business of A bank.This paper is divided into six chapters.The first chapter introduces the research background and significance,research ideas and methods,the supply chain finance related theories are described,provides a theoretical basis for later analysis;the second chapter is the literature review research status at home and abroad,this paper summarizes the status quo of the research on supply chain finance theory at home and abroad;the third chapter the new trend of supply chain finance in the traditional supply chain finance and Internet plus background;the fourth chapter is Internet plus A under the background of supply chain finance business development analysis,introduced the background of A bank,A Bank of supply chain finance business development,A bank supply chain finance business development issues;fifth chapter is the development strategy of A bank's supply chain finance business Internet plus background,supply chain finance business development status of the fourth chapter of the A bank and the existing problems Some improvement strategies are putforward.The sixth chapter summarizes the whole paper.