The Research On Business Development Model Of Third-party Wealth Management Institution

Since the reform and opening up,China’s economic take-off rapidly,and the development is unprecedented.since the 1980 s,the average annual economic growth is nearly 10% in China.In the wave of reform,"let some people become prosperous first" made for the the first batch of rich in China.With the steady growth of the residents’ wealth,the number of high net worth individuals with a large number of financial assets is increasing,whose disposable wealth is expanding steadily.They start to look for a different way to make their asset value or value-added continuously.The investment and reinvestment income level,the risk and the service are all their concerns,which have a great influences on the whole society.Review the development of the past dozens of years,China’s capital markets began to develop rapidly in order to meet the needs of the international economic situation.The financial system become more and more perfect since the financial reform,then financial markets began to develop in the direction of legalization.The function of commercial Banks is becoming increasingly clear,the rules of the securities and futures market is more and more specifications at the same time of the development of capital markets.In 2011,a wealth investment management institution(known as Company A in the article)spun off from the private banking of Zhongrong Trust.Then Company A become to enter the public eyes as independent third-party wealth managers.Combining the development statues of the third party-wealth managers in China and the financial market demand,this paper sets Company A as an example and discusses how to further perfect the business development model of third-party financial institutions in our country’s financial markets through the description and analysis of the Company A’ business developmental pattern,which provide reference for the development of third-party wealth management business in China and help third-party wealth management institutions to develop rapidly.The article is divided into the following several parts: The first chapter is the introduction,which introduces the research background,significance and literature review as well as the research content and methods.The second chapter introduces the current situation and developmental environment of third-party wealth management institution in China.The third chapter is the case introduction,including the basic situation of Company A and business development mode analysis.The fourth chapter will mainly analysis the problems in the course of Company A’s business development model and find out the causes that resultin.As for the fifth chapter,based on the analyses section in the previous chapter,we will put forward the improvement strategies of business development model of Company A.The sixth chapter is based on the above research conclusion,put forward the enlightenment to the same trade or business.