| The industrial park is set up by the government as a special area,by transfering an urban land for industries.The development of industrial park needs to satisfy various constraints,including the government policy,choice of their own resources endowment,industrial concentration,market environment,industry development and other aspects of constraints.Therefore,In the current macroeconomic downturn,need according to the macro environment and the resources endowment to strategic planning adjustment of industrial park,industrial park to better sustainable development.The study was conducted on the AT industrial park in Chongqing.After years of development,The AT industrial park has formed an industrial structure that dominated by the automobile industry,motorcycle industry and electromechanical industry.Based on the dominant industry choice theory as a foundation for research,this paper made an investigation and analyzed on the situation of the The AT industrial park.Based on field survey collected data,this paper analyzes the existing problems of development strategy,don’t think diversification strategy adapt AT the current development.The purpose of this study was about three points,first of all,to help the AT industrial park to adjust development strategy,to clear the necessity of the development strategy of leading industry;Secondly,to design a process for analyzing the selection of decisions in an industrial park and to choose the right industry as the leading industry;Thirdly,to implement the strategic design and development plan for the The AT industrial park.In this paper,the paper discussed the theoretical content of industrial parks and leading industries,and lay the theoretical foundation for the article.And when making decisions in choosing the leading industry,this article through the questionnaire survey for the choice of leading industry experts score of each index in the index system data,and combined with analytic hierarchy process(AHP)method,in combination with qualitative and quantitative methods,such as comprehensive score sorting formed six advantage industries,ultimately determine the appropriate choice of leading industry AT industrial park.Based on the combination of qualitative and quantitative,this paper finally selects the automobile and parts industry as the leading industry in the future development of The AT industrial park.The car industry’s final overall score was 86.736,the highest score and relatively few in chongqing,where cars are the dominant industry.For an industrial park,therefore,to choose a reasonable number of leading industries,and with other park do differential survival,differentiation,development,the most appropriate is the industry leading industry.The type and model of cars are so many and the automobile manufacturing process is complex,so the automobile industry has many upstream and downstream enterprises,being the pillar industry of social economy.The auto industry is also in chongqing,and AT the traditional advantage industry is the leading industry choice of most appropriate.In this paper,in determining the auto industry as the leading industry of the ats industrial park,analyzes its development environment,and from the improvement investment principles,improve investment promotion strategy,making investment promotion activity planning,the three aspects of for the AT park development automobile industry has made a specific investment strategy.Finally,this paper introduces an industrial park necessary aspects to ensure the future development of leading industries,including organization,resource,management,security and human security.The significance of this article is mainly practical.This paper determines the automobile industrial as the AT industrial park for the future development of leading industries,and develop the advantage position to strengthen leading industry as the core zone development strategy,speed up the formation of the automobile and parts industry cluster,push the AT park depth fusion,production of the AT park to plan will help the old cars and parts enterprises gathered together,so as to reduce the production and business operation cost,improve the supporting facilities,strengthen the competitive power for the AT garden,attract more investors. |