Research On The Factors Affecting The Efficiency Of Financial Management Of SMEs Under The New Normal

With the development of our country economy gradually stepping into the new normal period,Xi jinping,the general secretary,at the economic conference and discussed the new normal,specifically to promote small and medium-sized industry and the development of the non-public sector is imperative,should vigorously promote the venture,and to promote the innovation in all of the new situation.Along with economic growth in recent years,take the initiative to adjust China's GDP growth is slowing,demographic dividend has slowly recede,also seeking the transformation of industrial structure,lack of funds seriously restrict the development of small and medium-sized enterprises,in research influence factors should be ruled out the change of external environment,to make the small and medium-sized enterprises to keep up with the development trend in the new economic environment.At the same time should pay more attention to the factors influencing the efficiency of financial governance related,therefore in the financial governance efficiency of the study,the GDP growth rate should be considered,and the transformation and upgrading of industrial structure and the innovation to send input factors are taken into account,for the small and medium-sized enterprises under the new normal research will play an important role in financial governance efficiency.The financial management problems of this study is based on a lot of scholars have conducted on the basis of research results,combined with the domestic small and medium-sized enterprises(SMEs)have found that the financial management problems,through the use of stakeholder theory,principal-agent theory,property right theory,entity theory and contract theory and the theory of financing stratification analysis.This article through to new economic conditions influence the efficiency of the small and medium-sized enterprise financial management indicators for reasonable processing,at the same time,considering the economic slowdown driven by innovation and industrial structure transformation is put forward research hypothesis and using the empirical analysis to verify hypothesis,reveal the domestic small and medium-sized enterprises in the problem of enterprise financial management under the new normal,systematic financial management problem under the new normal is given our country small and medium-sized enterprises should have some strategies,in order to improve the efficiency of enterprise financial governance.