| In the "cigarette level" is a strategic task in the tobacco industry in future work in one period and the basic principles of the environment,an important role in the basic position of the cigarette retail terminal and play more and more attention by the tobacco industry.Cigarette retail terminal has become an indispensable force in brand cultivation.With the development of the tobacco industry,the tobacco market in Yining is also facing the opportunities and difficulties caused by the change of the industry.On the premise of equality and mutual benefit,long-term cooperation and common development,to strengthen the control and influence of the cigarette retail terminal,in order to effectively carry out the work of brand cultivation.The tobacco industry is at the beginning of the market-oriented reform,only firmly grasp the cigarette retail terminal construction,promote the stable operation of the cigarette retail terminal,sustained profitability,to the depth of excavation and use of terminal resources,maximize the use of resources and terminal.Protect the cigarette retail terminal operation and reasonable vitality,promote the stability of cigarette retail terminal operations,to enhance the cigarette retail terminal control and influence,we need to strengthen the construction of the service of the cigarette retail terminal,the new situation of the reform orientation in the market,the depth of mining and the use of terminal resources and the cigarette retail terminal value,effectively carry out the brand development work efforts to build a "new customer,equality and mutual benefit,long-term cooperation and common development" my relationship.The tobacco industry is at the beginning of the market-oriented reform,only firmly grasp the cigarette retail terminal construction,promote the stable operation of the cigarette retail terminal,sustained profitability,only based on the domestic and foreign advanced theoretical basis,learn advanced experience from the aspects of the theory of marketing and channel construction,combined with Yining cigarette retail terminal from the analysis of the actual situation,the cigarette retail the terminal operation situation,find out the existing problems in the construction of the cigarette retail terminal,starting from the five aspects of organization construction,service system,capacity building,vitality and cultural construction,and actively explore effective ways and methods to enhance the value of the cigarette retail terminal. |