Development Strategy Study Of Leting CQ Modern Agriculture Co.Ltd

Enterprise strategy is to adapt to the changing environment and achieve long-term development overall strategy,strategic management research is the field of business management important content,is the enterprise to deal with the complex environment urgent need,is the enterprise an important guarantee for achieving sustainable development.This paper use modern enterprise strategic management theory and analysis tools,Leting CQ on modern agriculture co.,LTD strategy analysis and design,in order to help enterprise make correct and effective implementation of management development strategy of the enterprise,for enterprises to cope with the complex environment and the realization of long-term,sustainable development the important theoretical support.First of all,this paper describes the background significance of the topic,the research status at home and abroad,the research content and methods,and the relevant theory of strategy.Secondly uses the PEST model from macroscopically and microcosmic environment of the enterprise the competitive pattern analysis,to the growth and development of enterprises into the changes of the environment,so as to better grasp the opportunities provided by external environment,enhance enterprise management activities on the adaptability of external environment.Again,through the Potter five forces model of competition of enterprise competitive environment factors analysis,a clear grasp of promoting enterprise sustainable development point.At last,using SWOT matrix science effective summed up enterprise development overall strategy deploy and rules,emphasis on strategic management practice,through the analysis of the internal environment of enterprises,further integration of enterprise resources,to grasp the direction of enterprise development,is conducive to the raise the development capacity of enterprises,enhance core competitiveness.At the end of the scientific analysis on the basis of the enterprise strategy development,the plan and scientific arrangement,summarizes the enterprise sustainable development the core competitiveness,the deployment of the implementation of the enterprise strategy.Through the enterprise interior organization reform,arouse the staff at all levels of management in the implementation of the strategy of positive,while external effective strategic alliance,make full use of all kinds of resources in enterprises and improve the synergy effect;so that enterprise managers can continuously in the new starting point on the external environment and business continuity strategies to explore,promote enterprise innovation management.