Research On Optimization Of Cash Flow Management Of Real Estate Enterprises

With the rapid development of China's economy and the speed of urbanization,the real estate industry has become one of the pillar industries of China's national economy,its stable and healthy development,related to all aspects of national economy and the people's livelihood.Real estate enterprise itself is a typical capital-intensive enterprises,with a long pre-development cycle,huge investment scale,slow return of funds by the policy significantly affected by the characteristics,which requires real estate enterprises have a high level of cash flow management.However,from the current situation of cash flow management of real estate enterprises in China,most enterprises are limited to the cash flow analysis of the cash flow table and after the analysis of the make up,and did not have a good pre-arrangement and control,The lack of a set of systematic analysis system;coupled with the current number of real estate business financial management level is limited,the company's strategic decision-making and cash flow management does not match,there is a large number of hoarding,project development rhythm unreasonable and so on,so that real estate companies are facing Unreasonable use of funds,high financial costs and even the risk of capital chain breaks.In such a macro background,the system analysis of real estate business cash flow management is very necessary.This paper first clarifies the importance of cash flow management of real estate enterprises.Secondly,it analyzes the relevant theoretical knowledge and the domestic and foreign scholars 'research results on cash flow management of real estate enterprises.On the basis of combing the characteristics and problems of real estate enterprises' cash flow management,and constructs a system of real estate enterprise cash flow management analysis system.The system will be the daily flow of corporate cash flow throughout the flow,process,flow and flow rate in four areas,and from these four aspects of the real estate business cash flow to conduct a comprehensive and comprehensive analysis.At the same time,combined with the case analysis method,this analysis system is applied to B Real Estate Development Co.,Ltd.,analyzes the present situation and existing problems of cash flow management of B company,and puts forward corresponding improvement suggestions from four aspects,Flow management problems.For other real estate business cash flow management analysis to provide a template reference,thereby enhancing the quality of the entire industry cash flow management.