Bao Chao Company Based On People-oriented Enterprise Culture Construction

In 1981,Japanese,American management scientist William big inside the United States published the theory Z-corporate America how to meet the challenge of the Japanese ".In this book,he put forward a theory Z,and put forward the concept of corporate culture,the earliest later scholars to research and practice of enterprise culture.In recent years in our country,as the world economic integration,people have a deep understanding to enterprise culture,building their own cultural construction has been more and more companies mentioned the agenda.Culture is the soul of the enterprise,and one is the enterprise most important resources,most precious wealth.Understanding the connotation of humanistic management,building the people-oriented corporate culture is the need of era progress,is the enterprise in the economic tide in the strong power of sustainable development,and the human-oriented concept in enterprise culture construction is the magic weapon of the successful enterprises in market competition.There are plenty of experts and scholars in China to write this article,content is rich and colorful,but view the same.Can be roughly summed up as people-oriented is the core of enterprise culture,is the inner motive power of enterprise development,can increase enterprise cohesion and staff motivation,initiative and creativity,guide enterprise and form the common values.Based on "people-oriented" enterprise culture construction research direction,through the use of literature review,case analysis and survey analysis,draw lessons from domestic and foreign ideas and excellent enterprise culture construction cases of both at home and abroad,analysis in Bao Chao company how the traditional state-owned enterprise environment under the "print" cultural system lead corporation,construction with Bao Chao characteristics,to adapt to protect such environment and protect money the company's future development path of culture.The article summarized the Bao Chao company in some of the cultural construction practice in recent years,analyzed what are the disadvantages and their causes,based on the research how the original based on the "print" culture idea using the effective way to play the leading role of enterprise culture,set up the staff in the dominant position of the enterprise,put forward to perfect Bao Chao company people-oriented "printing" culture.