Research On The Retail Supply Chain Management Improvement Of Palm Furniture Hunan Branch Company

The reform of the supply side of the country is related to the smooth landing of the economic transformation.More specifically,the transformation and upgrading of China's traditional manufacturing industry.The future O2 O platform more vertical segments and vertical O2 O providers are also together from simple information to the breadth and depth of the service industry in the development.Through the optimization of manufacturing process,it can reduce the cost of the supply chain industry to enhance the quality of products and services to ensure the security of transactions.There is great significance to enhance for resources and the efficiency of the traditional industry.It will give new impetus to the development of China's high-end manufacturing and modern service industry.Internet plus brings great change to the supply chain management,make personalized customiz ation,flexible production Everfount in-depth business use of information technology and digital platform for analysis and mining.Therefore,it is of great practical significance to study the improvement of furniture retail supply chain management.A pearl in the palm furniture Hunan branch company is taken as the research object.The retail supply chain management is taken as the research subject with a pearl in the palm furniture Hunan branch company.At the same time,the operation of the retail supply chain management of the retail branch of supply chain management is carry out specific research improvement with operation management,supply chain management and other theories.Firstly,Hunan branch company retail supply chain management is carry on the comparative analysis based on the overall environment of the furniture industry on the issue of retail supply chain management and its reasons.It put forward the company retail supply chain management improvement scheme and proposed in the Hunan branch company retail supply chain management improvement.At the same time,the paper also presents a pearl in the palm furniture Hunan branch retail supply chain management improvement measures.The related process of the improvement of the company's retail supply chain management and the construction of the company's retail supply chain management program are put forward.Through strengthening the network retail supply chain experience marketing scheme construction and the network retail supply chain channel management are designed scheme.Then,the improvement of the company's Internet information platform construction is studied.To improve the construction of Internet information platform for the study and increase EDI application and build the company Internet system platform and improve the supply chain management mode are the measures of implementation.Using the information platform to strengthen the supply chain management to improve supply chain transparency,build information platform and analysis of auxiliary marketing decision-making by data mining.The best of retail supply chain management is to improve the effectiveness of specific evaluation and come to the conclusion.Through the company personalized customized retail supply chain management improvement program and the company's internet retail supply chain management improvement program has achieved good economic and social value.Finally,the conclusions of this study are obtained on the basis of the above research.This study not only has a strong theoretical significance and practical significance and the research branch of the retail supply chain management level of Hunan furniture company play an important role and practical value.