Research On The Business Exhibition Medium-level Managerial Talent Training Of GX International Expositions Bureau

Exhibition industry now has become an important economic industry and a key industry in the future development of many countries,regions and cities.Coming the era of mobile internet and big data the traditional exhibition industry faces great opportunities and challenges,and the competition among countries,regions and enterprises becomes increasingly intense as well,which essentially is the competition for talents.The development of exhibition industry stimulates demand for professional talents,and in turn the input of professional talents promotes its further development.Since this industry started fairly late in China,there is still a long distance between us and the powerful exhibition countries such as Germany,France and the US.Improvements are required for the facility construction plan,management system,talents training,etc.The rapid growth of the exhibition industry causes a large gap between the supply and the demand of professional talents,which is even larger in the less developed areas such as Guangxi province.Founded in December 2003,GX International Expositions Bureau has succeeded held 13 China-ASEAN Expositions up till now,and has contributed a lot to the economy and trade of Nanning and Guangxi province as well as to the political,economic and cultural communication with ASEAN.As "the Belt and Road Initiative" is proposed by President Xi and the cooperation of China-ASEAN is being integrated and upgraded,and the neighbor provinces including Guangdong,Fujian,Sichuan,Yunnan,Hainan are striving to gain opportunities to cooperate with ASEAN,which makes them strong competitors,GX International Expositions Bureau put forward a new strategy of structural reform and marketization and makes every effort to achieve the goal.It's not easy to manage exhibition related business separately from the public institution system,nor is it easy to establish an exhibition group and making it survive and develop well.In this process the medium-level managerial talents of business exhibition will have a hard way to go for they are required to help GX International Expositions Bureau with a stable transition and to shoulder the heavy responsibility of developing the exhibition group.This paper makes a current training status analysis of GX International Expositions Bureau,and points out the problems in the training policy,the training process,etc.Combining advanced training theories it attempts to conduct a research on the optimization of the business exhibition medium-level managerial talents training of GX International Expositions Bureau,which focuses on two weak links——training needs analysis and training results evaluation,thereby bring forward an effective improvement plan.There are 6 chapters in this paper.Chapter 1:Introduce the background,the purpose,the significance and the methods of the research.Chapter 2:Show a brief history as well as the comparison of domestic and foreign development of exhibition industry.Give a comparative analysis on domestic exhibition talent training model taking German model as reference.Chapter 3:Make a clear,detailed definition and job description of business exhibition medium-level managerial talent of GX International Expositions Bureau according to its nature,functions,new strategy of structural reform and marketization and the current status of its human resource and training.Chapter 4:Present internal training statistics of the organizations,contents,trainees,class modes and budgets.Find the problems existing respectively in the 3 parts,training needs analysis,training plan implementation and training results evaluation,of the training process.Point out the negative impact on the organization,departments and individuals.Chapter 5:Make an optimum proposal of the business exhibition medium-level managerial talent training including detailed suggestions on concept setting,policy setting,budget control,combination of internal,external training,and especially on those 2 weak parts,training needs analysis and training results evaluation.Chapter 6:Overview and prospect.